When Asha and Jason Ross bought a caravan sited in a North Yorkshire holiday park, they thought they had made an investment which would provide them with a steady income. However, within a few weeks, they found themselves selling the caravan back to the holiday park company which sold it to them – at a substantial loss. And when they sought legal advice to try to recoup their losses, they say that a park employee made veiled threats to them. The Rosses are among about 800 people who contacted BBC News, following our report ona lawsuit brought by caravan ownersagainst allegedly unfair practices by holiday parks. The claims we heard, included: Mr and Mrs Ross were looking for an investment opportunity, and thought they'd found the perfect solution when they came across Malton Grange Country Park, a static caravan site in North Yorkshire. They bought a lodge – a deluxe static caravan - for £125,000 from the site owner, Prestige Country Parks. They say they were told that it had come up for sale because the previous owner had died. The Rosses say the company's sales manager, Patrick O'Donovan, assured them they could make a good income from renting out the lodge. They also saw social media posts from Prestige, claiming investors could make £1,000 per week this way, and that the lodge would appreciate in value, like a house. Yet the advice given by industry bodies such as the National Caravan Council (NCC), is that buyers should treat a caravan as a "depreciating asset" which will fall in value over time. After six weeks, the Rosses had only received two bookings, totalling £180. They decided to abandon their plan, and asked the park to buy the lodge back. Mr Ross says that the park owner eventually agreed a price below what the Rosses had originally paid. The couple say their financial loss was "huge", but they are too embarrassed to admit how much it was. "You feel, you feel ashamed, you feel stupid," says Mrs Ross. When the couple decided to seek legal advice about recouping their losses, Mr Ross received – and recorded - a call from Mr O'Donovan, who was abusive and swore at them. He issued what the couple interpreted as a veiled threat: "We know where you are, don't we?" Mrs Ross said the phone call left her feeling shaken: "You start thinking who are we actually dealing with here and how dangerous are they?" When we looked further into this case, we also found out that the previous lodge owner had not died, as the Rosses say Mr O'Donovan claimed. His name was – and is - Paul Gordon. When we tracked him down, he alleged a similar experience to that of the Rosses - being left with no choice but to sell his caravan at a loss. Mr Gordon says he paid £140,000 for the same lodge in May 2021. But after 16 months he decided the site wasn't for him and sold the lodge back to Prestige for £70,000. The BBC has consulted industry insiders and estimated that this one lodge may have returned a profit for the company of about £180,000 in less than five years. Prestige has told the BBC that it does not condone any form of unprofessional or threatening conduct and is investigating the phone call and the information provided about previous ownership. It says that the price offered was because the company was overstocked, and the couple wanted a quick sale. It also says it told them that rental income was not guaranteed and that six weeks was a short time to generate consistent bookings. "The holiday park sector... is essentially an unregulated sector," says Hugh Preston KC, a lawyer currently representing a group of about 1,200 caravan owners taking legal action against holiday parks. If a caravan or lodge in England is used as a permanent residence, then its owners are covered by theMobile Home Act 1983, which gives them tenancy rights. Similar rules apply elsewhere in the United Kingdom. However, if a static caravan is a holiday home, any agreement between its buyer and a caravan site is covered by private contract law, which is much looser. Many buyers face problems because they will not have studied the small print on their contract with the holiday park, according to second-hand caravan dealer Peter Preidel. A contract can often allow a park to "do what it wants, when it wants", he says, and can charge the buyer "what it wants, when it wants". The buyer, he adds, has no redress against this. A further way this power can be used is to hike site fees for the caravan. In 2019, Mark and Sandra Thompson from Coventry bought a static caravan at Allerthorpe Golf and Country Park near York. The price was £66,000 including decking. Their annual site fees were free for the first year, and then £3,995. But in just three years, Mr Thompson says they were facing a demand for £7,000. "I did feel bullied in the end," Mr Thompson said. "I just felt it wasn't worth it. It wasn't worth all the hassle and the arguments and the stress that it was causing." It's a feeling former owners from other parks recognise. The BBC interviewed one who said they felt bullied when a park company forced them to replace their wooden decking with plastic, at a cost of £20,000. "It wasn't a case of you could get another contractor in and ask them for a price," he said. "It was a case of 'we are going to do it' and you had no [other] option." In September 2024, the Thompsons asked the site to buy back their lodge. The sales manager offered £23,000 – little more than a third of what they had paid. Mrs Thompson said they had no choice but to accept: "I just said, yeah, let's move on. It is making you ill." But soon after leaving, they were shocked to see their lodge back up for sale, in exactly the same lakeside spot, for £110,000 - £87,000 more than they'd been paid for it. "We were devastated because we'd taken a mortgage out for this holiday home, so we still have to pay the mortgage off," says Mrs Thompson. To see how honest the parks were being with potential new customers, our team posed as a family interested in buying the Thompsons' former lodge, and recorded the conversation. A salesman offered to sell the caravan for £90,000 including the first year's site fees – nearly £70,000 more than the Thompsons had received for it. He also said that site fees would only ever rise by the rate of inflation, and that the park couldn't "just put them up to £7,000" - even though this is exactly what they had planned to do, according to the Thompsons and others from the site the BBC has spoken to. Allerthorpe Golf and Country Park says site fee increases "reflect the growing cost of operations" and "the significantly enhanced offering". It strongly rejects any suggestion of deception, saying "the final decision on whether a caravan remains on park is a business and operational matter and the listing price reflects significant upgrades and premium location, not simply the original unit value". We also heard from Vivian Vincent who – with her late husband, James - bought a lodge at Far Grange Holiday Park on the East Yorkshire coast in 2010, for £80,000. After her husband's death in 2023, Mrs Vincent decided to sell. The park owner, Haven, offered to buy the lodge back for £26,500. It wasn't long before Mrs Vincent saw her lodge being readvertised in a Haven sales video: "I gave them the keys, and two days later they put it up for £74,999, which absolutely devastated me. I've been in business, and I understand you have to make money, but this isn't right." In response, a Haven spokesman said the company was sorry Mrs Vincent felt she had been treated badly, and that it was always the company's intention to treat owners fairly, and with transparency. The spokesman added that the sale price of the lodge was considerably lower than implied in the sales video. Speaking about the industry generally, Peter Preidel says that selling caravans is how holiday parks make most of their money, and that hiking up site fees is a way of pressurising caravan owners to sell back to them. "The parks can only sell as many caravans as they've got bases for," he says. "These days a lot of people will pay cash for [caravans] outright, and as soon as they have, the park would actually quite like [the buyer] to go, so they've got another base to sell again." He adds: "I know this sounds cut-throat and well, basically it is cut-throat." The NCC told us they were saddened to hear that some holiday caravan owners felt let down by the industry. It advises buyers to research their purchase and carefully read contracts before signing.
Misled and intimidated: Caravan owners say they felt 'bullied' by holiday parks
TruthLens AI Suggested Headline:
"Caravan Owners Report Feeling Misled and Intimidated by Holiday Parks"
TruthLens AI Summary
Asha and Jason Ross's experience with their caravan purchase at Malton Grange Country Park in North Yorkshire illustrates the challenges faced by many caravan owners. Initially, they believed they were making a sound investment by purchasing a deluxe static caravan for £125,000, lured by promises of rental income and potential appreciation in value. However, after only six weeks, they had received minimal bookings and decided to sell the caravan back to the park at a loss. This situation was compounded by a troubling encounter with the park's sales manager, who allegedly made threatening remarks when the couple sought legal advice regarding their losses. The Rosses later discovered that the previous owner of the caravan had not died, as they were led to believe, raising further concerns about the transparency of the sales process at the holiday park. Their experience is not isolated; approximately 800 other individuals have reached out to report similar issues concerning unfair practices in the holiday park industry.
The broader implications of the Rosses' situation reflect systemic issues within the caravan sales market. Many buyers, including the Thompsons and Vivian Vincent, have reported feeling pressured and misled by holiday parks, often leading to significant financial losses. The unregulated nature of the industry allows parks to impose high site fees and buyback prices that may not reflect the true value of the caravans. Legal experts and industry insiders highlight that contracts often favor the park operators, making it difficult for buyers to seek recourse. As the caravan sector continues to attract owners looking for holiday investments, the lack of regulation raises concerns about the treatment of consumers, prompting calls for greater transparency and accountability in the industry. The National Caravan Council has urged potential buyers to thoroughly research and understand their contracts before making purchases, underscoring the importance of informed decision-making in this high-stakes market.
TruthLens AI Analysis
The article delves into the experiences of caravan owners, particularly focusing on the case of Asha and Jason Ross. Their situation highlights significant issues related to the practices of holiday park companies, raising questions about consumer rights and business ethics within the caravan industry.
Purpose of the Article
This piece aims to shed light on the struggles faced by caravan owners who feel misled and intimidated by holiday park companies. By presenting individual stories and a broader context of complaints from around 800 caravan owners, the article seeks to highlight potential systemic issues within the industry and advocate for consumer awareness.
Public Perception
The narrative likely aims to foster a sense of solidarity among affected caravan owners while evoking sympathy from the general public. By detailing the Rosses' emotional and financial distress, the article seeks to create a shared understanding of the vulnerabilities faced by consumers in investment scenarios that appear promising but may be fraught with hidden risks.
Omissions and Hidden Agendas
While the focus is on the negative experiences of the Rosses and others, there may be a lack of exploration into the motivations of holiday park companies or the broader economic context influencing such investments. The article does not address whether some owners may have had positive experiences, which could provide a more balanced view of the industry.
Manipulative Elements
The article does contain elements that could be seen as manipulative, particularly in its emotive language and the framing of the Rosses' experiences as a cautionary tale. The use of terms like "bullied" and "threats" evokes a strong emotional response, which may lead readers to view the caravan industry in a predominantly negative light without a comprehensive understanding of the complexities involved.
Truthfulness and Reliability
The reliability of the article is strengthened by the inclusion of direct testimonies from affected individuals and references to a wider movement of complaints. However, its emotional tone and selective focus may limit its objectivity. While it is based on real experiences, the presentation could influence readers' perceptions disproportionately.
Societal Impact
This article could potentially lead to increased scrutiny of holiday park companies, prompting discussions about consumer rights within the tourism and leisure sector. There may also be repercussions for the industry, such as calls for regulation or changes in business practices, to protect consumers from similar experiences in the future.
Target Audience
The article is likely to resonate with those who have had negative experiences in the caravan industry, potential investors considering similar purchases, and consumer rights advocates. It aims to create a community of awareness among those who may feel vulnerable in such investment situations.
Market Influence
The implications of this news could affect the holiday park sector's reputation, possibly leading to fluctuating interest and investment in caravan sites. Companies involved in this industry might see a decline in sales if negative perceptions take hold among potential buyers.
Geopolitical Relevance
While the article primarily focuses on consumer rights within the UK, the broader implications of fair business practices can resonate in other markets. This focus on consumer protection aligns with ongoing discussions globally about ethics in business.
Use of AI in Writing
There is no explicit indication that AI was utilized in generating this article. However, if it were, AI models could have influenced the tone and structure of the narrative, potentially emphasizing emotional aspects to engage readers more effectively. If AI were involved, it could have steered the focus towards highlighting negative experiences while downplaying broader industry factors.
Conclusion
In summary, this article serves as a significant commentary on the challenges faced by caravan owners, emphasizing the need for consumer awareness and fair practices within the holiday park sector. Though it raises important issues, its emotional framing and selective focus may influence perceptions, highlighting the delicate balance between raising awareness and potentially manipulating public sentiment.