Like thousands of other music fans, Lani Hernandez-David will be watching Sleep Token at Download Festival this weekend. But unlike the rest, the 22-year-old can lay a claim to playing a role in the headline act's meteoric rise. The rockers have recently had their first number one album and have developed a huge following with breakout viral hits - all while remaining anonymous behind custom-designed masks. And Lani is the one who's been creating them for the band since 2023. Lani, who works out of a small studio in south London, has been into making masks and costumes since he was about 11. His first latex creation still sits on his workbench. Fuelled by his interest in cosplay, he says he refined his skills by watching YouTube tutorials and eventually began posting his own creations online. Sleep Token's drummer spotted them, and dropped Lani a DM asking if he'd like to work for the band. "I thought it was a scam at first," he says. But rock fan Lani said he noticed the profile's blue verification tick, and recalled that he'd actually been to see Sleep Token at a festival months earlier. Then the penny dropped. "Oh, this is that band I saw," he says. Lani met the band, who provided him with ideas for designs, and he started the nerve-wracking task of creating them. "I'd never made masks for a touring band before, " he says. Sleep Token debuted his creations at their sold-out Wembley show in 2023, a moment Lani says he won't forget. "When they came out wearing my masks I just pinched myself," he tells BBC Newsbeat. "I remember thinking: 'That was made on my kitchen table - that's insane'." Lani, who still has a second job in a costume shop, has since been approached by other bands to make masks for them. Whenever he's approached, Lani says he will "binge all their music, watch all their interviews". "You never know what will inspire from the music, the lyrics, back into the mask-making," he says. "So I try to really involve myself with the artist just so I can get back in the zone." But Lani says he owes a lot to Sleep Token. "That was my first one and I've learnt so much from meeting them. "I've tried to incorporate that knowledge back into mask-making and just improving every time." Music journalist Emma Wilkes says part of Sleep Token's appeal is in their "genre-bending" sound. They are often described as a metal band but Emma says they also employ elements of "pop, R&B, a little bit of trap as well". Emma says the band has been on a "meteoric trajectory" since 2023 album Take Me Back to Eden, and viral hits that have propelled them "to a level of success at a speed nobody could have anticipated". Their latest album Even in Arcadia topped album charts but, more significantly, also generated a top 10 single. But Sleep Token's success has also generated negativity - especially among some long-time rock music fans. One scathing review of their most recent album said it was "metal music for Disney adults". Emma says she's surprised by the level of anger they sometimes attract. "I can understand if people listen to it and they don't quite understand it," she says. "It's a bit different, it pulls influences from all over the place. "If you don't get it fair enough, but the sheer levels of vitriol, especially after this new album has come out, it's quite astounding to me." One of the most common criticisms of Sleep Token is that their masks are a gimmick to generate attention. Lani's not so sure. "They could make all of the music without the get-up and I think they'd still do well," he says. "But the lore, the 'gimmick', really helps." Sleep Token seem to have inspired other masked bands. President - probably the most high-profile recent example - are also set to play at Download this year. "That's good for people like me," says Lani, who has also worked with President. "Maybe too many people will do it one day but for now it's great." Lani says his dream client would be Slipknot, the nu-metal band with nine masked members that provided a prototype for bands like Sleep Token. But for now he's content. "I'm doing what I've always wanted to do," he says. "If you had told 14-year-old me I'd be making masks for bands I'd have told you 'no way'." Now, he says, he's known as "the guy that does the band masks". "Five years down the line hopefully I can work for myself and make more crazy silly stuff." Listen to Newsbeatliveat 12:45 and 17:45 weekdays - or listen backhere.
I made Sleep Token's masks on my mum's kitchen table
TruthLens AI Suggested Headline:
"Mask Maker Lani Hernandez-David Discusses His Role in Sleep Token's Success"
Bbc News
8.6
TruthLens AI Summary
Lani Hernandez-David, a 22-year-old mask maker from south London, has played a significant role in the rise of the band Sleep Token, which is set to perform at Download Festival. Since 2023, Lani has been creating custom-designed masks for the band, contributing to their unique visual identity as they maintain anonymity behind these creations. His journey into mask making began at the age of 11, fueled by a passion for cosplay. He honed his skills through YouTube tutorials and eventually gained recognition online. The connection with Sleep Token came unexpectedly when the band's drummer reached out to him via direct message, leading to a collaboration that would debut at their sold-out Wembley show. Lani recalls the moment the band wore his masks on stage as surreal, highlighting the contrast between the humble beginnings of crafting on his kitchen table and the success he has achieved. He continues to balance his work with Sleep Token alongside a second job in a costume shop, and he is now receiving requests from other bands seeking his distinctive mask designs.
The success of Sleep Token, particularly their recent album "Even in Arcadia," has sparked both acclaim and criticism within the music community. While the band has garnered a substantial following and achieved a number one album, their music has been described as genre-bending, incorporating elements of metal, pop, and R&B. Music journalist Emma Wilkes notes that the band's rapid ascent has also attracted negative feedback, with some long-time rock fans dismissing their style as not genuine to the genre. Lani acknowledges the mixed reactions to the band's masked persona, suggesting that while the aesthetic adds to their allure, the music stands on its own merit. As he reflects on his journey, Lani expresses gratitude for the opportunities provided by Sleep Token, emphasizing his desire to continue evolving as a mask maker. He dreams of working with other prominent bands, like Slipknot, while also cherishing the path he has taken to become known as a distinctive figure in the music industry.
TruthLens AI Analysis
The article showcases the personal journey of Lani Hernandez-David, a young mask maker who has found himself at the intersection of music and creativity through his work with the band Sleep Token. By sharing his story, the piece highlights the importance of individual contributions to larger cultural phenomena in the music industry.
Purpose Behind the Article
The narrative aims to illustrate the behind-the-scenes efforts that contribute to the success of a music act, shining a light on the often-overlooked artisans like Lani. By focusing on his story, the article promotes a sense of community among fans and artists, emphasizing the collaborative nature of creative industries. It encourages appreciation for the craftsmanship that goes into music performance, particularly in the context of theatrical elements like masks.
Community Perception
The article fosters a positive perception of the music community, illustrating how diverse talents converge to create something unique. Lani's journey resonates particularly with younger audiences who are passionate about cosplay, DIY culture, and the music scene. By showcasing his relatable background and determination, it builds a narrative of hope and inspiration for aspiring artists.
Potential Hidden Agendas
While the article primarily focuses on Lani's achievements, it may also serve to elevate Sleep Token's brand by associating them with creativity and craftsmanship. This could enhance their image as a band that values artistry in all forms, potentially obscuring any less favorable aspects of their rise to fame. There is no overt attempt to manipulate public opinion; however, the portrayal of Lani as an integral part of the band's success could be seen as a strategic move to strengthen their narrative.
Manipulation Assessment
The article contains a low level of manipulation. It presents Lani's story authentically without heavy bias or misleading information. The language used is straightforward and celebratory, focusing on personal success rather than any controversy or negative aspects.
Comparative Analysis with Other News
When compared to similar articles in the music industry, this piece stands out for its focus on individual contribution rather than the band as a whole. Most articles tend to concentrate on the artists themselves, while this one uniquely highlights the creator behind the masks, showcasing a more holistic view of the music-making process.
Industry Image
This type of coverage contributes to a positive image of the music industry, portraying it as inclusive and supportive of diverse talents. It positions the industry as a space where creativity thrives, and artists can collaborate with various talents, enhancing public interest and engagement.
Societal and Economic Impact
The story could inspire young artists and costume makers, potentially leading to increased interest in arts and crafts, which may boost small businesses in these sectors. Additionally, the narrative could encourage fans to support local artists and artisans, fostering a sense of community and support within the economy.
Target Audience
The article appeals primarily to music fans, especially those who appreciate the visual aspects of performances, such as masks and costumes. Additionally, it resonates with the cosplay community and young creatives who are looking for inspiration and validation in their pursuits.
Market Impact
While this article may not directly impact stock markets or global markets significantly, it can influence the popularity of Sleep Token and similar bands, potentially leading to increased merchandise sales and concert attendance. This could indirectly affect the music industry’s economic landscape.
Global Relevance
There is no explicit connection to broader geopolitical issues; however, the celebration of creativity and individuality in music can be seen as a counter-narrative to the often commercialized nature of the industry. In today’s context, where authenticity and personal stories resonate with audiences, this article aligns well with ongoing discussions about artistic integrity.
AI Involvement
While AI could have been used in crafting the narrative or structuring the article, there are no clear indications within the text that suggest AI intervention. The style appears humanized, focusing on personal anecdotes and emotional connections, which are typically characteristics of human writing.
In conclusion, the article presents a genuine and uplifting story that showcases the intersection of creativity and music in a collaborative environment, fostering appreciation for the arts and inspiring others to explore their passions.