The hidden cost of your supermarket sea bass

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"Investigation Reveals Impact of UK Seafood Demand on Senegal's Fishing Communities"

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TruthLens AI Summary

In Joal-Fadiouth, Senegal, a group of women fish processors is struggling to survive as the local fish market has dwindled significantly. Aissatou Wade, one of the women, emphasizes the dire consequences of the fishing crisis, stating that the lack of fish affects their ability to provide basic necessities for their families. This decline stems from a booming global aquaculture sector that relies on small fish caught off Senegal's coast to feed larger farmed fish, primarily for export markets. An investigative report by DeSmog and the Guardian reveals that fishmeal produced from these small fish is being used to farm sea bass and sea bream in Turkey, which are then sold in UK supermarkets. The report highlights the opaque nature of the supply chain, showing how local fishermen and processors are increasingly unable to compete with larger factories that dominate the market. As a result, many women have lost their jobs, further exacerbating food insecurity and economic instability in the region.

The investigation traced the supply chain from Senegal's fishmeal factories to Turkish fish farms and ultimately to UK retailers, including major supermarkets like Waitrose, Co-op, Aldi, Lidl, and Asda. These retailers have sold fish that were sourced from suppliers using Senegalese fishmeal, highlighting a disconnect between consumer perception of 'responsibly sourced' seafood and the actual impact on local communities in Senegal. The report underscores that the demand for uniform and cheap farmed fish in Western markets has led to overfishing and environmental degradation in Senegal, where small-scale fisheries once thrived. Experts warn that the current practices could lead to a collapse of local fisheries, further threatening food security and livelihoods. With the Senegalese government incentivizing fishmeal exports, the situation raises critical questions about sustainable fishing practices and the ethical implications of global seafood supply chains.

TruthLens AI Analysis

The report highlights the distressing impact of global aquaculture practices on local communities in Senegal, particularly the women engaged in small-scale fish processing. It reveals the intricate connections between international supply chains and local economies, emphasizing the repercussions on food security and employment.

Economic Consequences for Local Communities

The investigation illustrates how the demand for fishmeal in aquaculture has severely depleted local fish stocks, which directly affects the livelihoods of local fish processors like Aissatou Wade. As these women struggle to compete with industrial fish factories, their financial stability and ability to provide for their families are jeopardized. The article aims to shed light on this issue, prompting readers to consider the broader implications of their consumption choices.

Broader Implications of Supply Chains

By linking the practices in Senegal to the fish markets in the UK, the article aims to raise awareness among consumers about the hidden costs associated with their food choices. The connection between UK consumers and the exploitation of Senegal’s fish resources underscores the responsibility that consumers have in influencing sustainable practices.

Potential Manipulative Elements

While the report presents factual data and personal testimonies, it might also evoke emotional responses by focusing on the hardships faced by the women in Joal-Fadiouth. This can be interpreted as a form of manipulation designed to elicit guilt or a sense of responsibility among readers. The language used may aim to create a sense of urgency and moral obligation to address the issue.

Reliability of the Information

The reliability of the article is bolstered by the thorough investigation conducted over two years, combining trade data with firsthand accounts. However, it's essential to recognize that media narratives can shape public perception, which may not always align with every aspect of the reality on the ground.

Potential Reactions from Various Communities

The narrative is likely to resonate more with environmentally conscious communities and those advocating for fair trade and sustainable practices. It may mobilize support for initiatives aimed at protecting local industries and promoting ethical consumption.

Impact on Global Markets

In the context of global markets, this report could have implications for companies involved in aquaculture and fishmeal production. Investors in these sectors may reassess their positions based on potential reputational risks and consumer backlash against unsustainable practices.

Geopolitical Context

While the article primarily focuses on local issues, it also reflects broader themes of global resource exploitation and economic inequality. It connects to ongoing discussions about sustainability and the ethical responsibilities of consumers in wealthier nations towards developing countries.

Use of Artificial Intelligence

There is no direct evidence in the article suggesting the use of artificial intelligence in its composition. However, AI tools could have been employed in data analysis, potentially influencing how the findings were presented. If AI were used, it might have aimed to create a more compelling narrative that emphasizes the consequences of consumer behavior.

In conclusion, the article serves to highlight the complex interplay between global trade and local economies, urging readers to reflect on their consumption habits and the broader implications of their choices. The emotional weight of the narrative, combined with factual evidence, contributes to its persuasive impact.

Unanalyzed Article Content

At the entrance to the fish market in Joal-Fadiouth, a coastal town in centralSenegal, a group of women have set up shop under the shade of a small pavilion. A few years ago, they say, the market would have been bustling with ice-cream sellers, salt vendors and horse-drawn carts delivering freshly caught fish to the women, who would set about sun-drying, salting and sorting the catch into affordable portions for local families to buy.

Today, trade is dead, says Aissatou Wade, one of the remaining small-scale fish processors left in the town. “Without fish [to sell], we have no money to send our children to school, buy food or get help if we fall ill,” she says.

So what has happened? Wade and her fellow workers have become victims of the supply chain that feeds aquaculture – the world’sfastest-growingfood sector.

A booming global trade in millions of small fish, caught to feed bigger farmed fish abroad, has drained Senegal’s waters of a food sourcethe country’s population relies on. Until now, this opaque supply chain has obscured which companies use Senegal’s fishmeal. However, a two-year investigation by the environmental investigations outlet DeSmog and the Guardian, spanning three countries, can reveal that UK consumers are playing a role in food insecurity and unemployment in west Africa.

By examining trade data and shipping records and combining this with on-the-ground reporting in three countries, the investigation found that Turkish-farmed sea bass and sea bream is being fed on fishmeal exported from three factories in Senegal:Omega FishingandAfrica Feedsouth of Dakar, andAfric Azoteat Dakar port. The women who work locally must keep their prices affordable for their customers and saythey cannot compete on price with the factories, forcing increasing numbers of them out of work.

The data led us from these factories, via Turkey’s sea bass and sea bream farms, to Billingsgate fish market in London and the fish counters of supermarkets across the UK. Here, fish grown by farms that have used Senegalese fishmeal are labelled “responsibly” sourced or farmed, based on certification from the Aquaculture Stewardship Council (ASC) and other standards bodies.

We can reveal that at least five UK supermarkets – Waitrose, Co-op, Aldi, Lidl and Asda – have sold sea bass or sea bream grown by one of Turkey’s largest fish farmers, Kılıç Deniz, or its subsidiary Agromey,which sources fishmeal made from small Senegalese fish. The supplier lists, in-store labels and interviews with industry sources link these supermarkets to Kılıç’s farms.

These retailers are supplied by two UK wholesalers – New England Seafood International and OceanFish, who use Kılıç and Agromey These two wholesalers have also sold sea bass or sea bream to Morrisons, Marks & Spencer, Sainsbury’s and Tesco, the investigation found. The investigation was unable to establish whether that fish came to the wholesalers via Kılıç or another supplier.

Between them, these wholesalers have supplied supermarkets with 473 tonnes of fish raised by Kılıç, or its subsidiary Agromey, over the past four years, according to official data. That’s enough fish to stack supermarket shelves with nearly 5 million fillets.

The factories along Senegal’s coastline used to rely on waste products, including fish heads and tails from the port and other factories, but now increasingly use more fresh pelagic or “forage” fish, the mainstay of African small-scale fisheries.

“Farmed fish comes as this nice product, all the same size, good for the consumer, and no one knows it is jeopardising the prospects of people in west Africa,” says Béatrice Gorez from the Coalition for Fair Fisheries Arrangements.

More than 3,000 miles away from Senegal, Turkey is a fish-farming powerhouse, supplying more than half of the world’s sea bass and a third of its sea bream. Kılıç is one of Turkey’s leading sea bass and bream producers, earning $443m annually. A supplier of UK wholesalers and supermarkets, it is thebiggest importerof Senegalese fishmeal among 11 Turkish rivals. It has shipped fishmeal and fish oil from Senegal every year for the last four years, a total of 5,400 tonnes, customs data shows. This would have been enough tomeet the recommended dietary intakefor nearly 2 million people.

Sea bass and bream fed on Senegalese fishmeal may also have entered UK markets via three other Turkish fish farmers that also buy west African fishmeal, the investigation found – but it was not possible to trace their products’ journey to sale points in the UK.

Kılıç told the Guardian it was not breaking any laws by buying raw materials from Senegal, and that “we do not manage the fishing policies” of other countries. Acknowledging “concerns in world public opinion” Kılıç added: “We think we can limit our purchases from Senegal.”

Senegalese fish oil and fishmeal made up less than 1% of its total fishmeal purchases in 2024, Kılıç said, adding that the fish used were bigeye grunts and bumpers, which it claimed were “not caught for human consumption”. Fishmongers and other sources in Senegal dispute this claim.

Aby Diouf, a fishmonger, remembers selling dried fish as far inland as Mali and Burkina Faso. Now, she claims, much of that fish is sold to the factories, bypassing the women who wait on the shore to buy it. “We were proud,” she says. “We built our houses, we bought cars. We bought boats for our husbands – we even financed their fishing trips.” Diouf, who raised and educated her seven children from the trade, now rents out plastic chairs for baptisms and weddings.

Nearly a quarterof the global catch of all wild-caught species – 17 million tonnes – was ground into meal or oil in 2022, the majority of it fed to farmed seafood.

For a companyfarmingmillons of fish a year, even a small percentage of its purchases of fishmeal can have an outsized impact in Senegal. “Changes that seem small at a global scale can have devastating consequences locally,” says Christina Hicks, an expert on small-scale fisheries and nutrition at Lancaster University.

In 2023, a year in which its fishmeal exports reached an eight-year high, persistently high food costspushedSenegal into crisis levels of hunger. Thousands of women have lost their jobs, according to Didier Gascuel, a fisheries ecologist at the Institut Agro Rennes-Angers in western France, who has lived and worked in Senegal.

“We are entering danger zones,” he says. “It is clear that overexploitation combined with climate change and water degradation can lead to a collapse phenomena.”

The Senegalese government offers financial sweeteners to companies that export more than 80% of their products or services, including a50% discount on income taxand exemption from import duties. (The government did not respond to requests for comment.)

Once the fishmeal arrives at Kılıç’s feed mill, it is mixed with wheat, soy, fish oil and other ingredients to feed the millions of fish Kılıç harvests annually. Some of it travels frozen, overland or by boat in 18-tonne containers to ports in the UK such as Liverpool, Portsmouth, Dover and Hull.

A quarter of all imports of Turkish bass and bream into the UK between 2021 and 2024 were from Kılıç, according to data from the Department for Environment,Foodand Rural Affairs (Defra),released in a freedom of information request.

Fish farmed by Kılıç, or its subsidiary Agromey, has two routes to UK plates. The first is via hubs such as London’s Billingsgate market, where men in white overalls gather at dawn among boxes brimming full of silvery sea bream and sea bass. The Guardian found some of them marked “Kılıç”.

“We sell a lot, about 100 tonnes a week,” one trader for another UK wholesaler, Polydor, told the Guardian. “It goes everywhere: fishmongers, Chinese restaurants, the public.”

Defra data shows that Polydor has imported more than 7,000 tonnes of sea bream from Kılıç in the past four years, equivalent to more than 17 million whole fish, or 78 million fillets.

The second route to UK tables is via wholesalers to supermarkets. In 2024, more than half a million fillets of sea bass farmed by Kılıç or its subsidiary arrived on supermarket shelves via New England Seafood International, which has offices in Grimsby and Chessington and Cornwall-based Ocean Fish, Defra data shows.

In an opaque and fragmented supply chain, there is no way for consumers to tell if the sea bass or sea bream fillet they are buying was fed on fishmeal from Senegal.

The Guardian and Desmog investigation has established that Kılıç-produced fish is on sale at Waitrose, whichliststhe Turkish company as one of its suppliers, and the Guardian understands that Co-op sells about six tonnes of sea bass farmed by Kılıç a year.

Identification on packaging, supplier lists and conversations with employees of Kılıç, and its subsidiary Agromey, shows Lidl, Asda and Aldi have also sourced from Kılıç or Agromey. Sainsbury’s and Tesco have sourced sea bass and sea bream from New England Seafood International, according to labelling on fillets on sale in supermarket branches and their latest supplier lists.

When presented with the findings of the investigation, Lidl, Sainsbury’s, Tesco and Waitrose declined to comment, referring the Guardian to a statement from Sophie De Salis, sustainability policy adviser at the British Retail Council: “UK retailers are dedicated to sourcing seafood products responsibly. Our members regularly review fishing practices in their supply chains to ensure they meet the highest standards.”

De Salis added: “Retailers adhere to all legal requirements around product labelling. They ensure high standards are upheld throughout their supply chains through third-party certified verification.”

Morrisons, Aldi and Marks & Spencer all said they did not currently source from Kılıç or Agromey farms but declined to say whether they had in the past. Aldi also said that, since last year, it no longer sources from the wholesalers mentioned in the investigation. Asda did not respond to requests for comment.

Of the wholesalers involved in the chain, New England Seafood International said it was dedicated to “sourcing responsible and sustainable seafood”. The other two, Polydor and Ocean Fish, did not respond to requests for comment. The Senegalese-owned factory Afric Azote, in Dakar, denied it contributed to overfishing or women’s unemployment and said it only ever used whole, fresh fish when this was no longer fit for human consumption. The other factories in Senegal, OmegaFishingand Africa Feed, did not respond to requests for comment.

Seafood fed on small west African fish can be labelled “responsibly” sourced or farmed as long as it meets standards determined by the ASC. Under ASC rules, a farm can only buy fishmeal from sources where fisheries are “reasonably well managed” with healthy stocks.

Kılıç, which produces a quarter of its sea bass and sea bream from four farms certified by the ASC, said it was not in breach of ASC standards.

The ASC said that The ASC said Senegal was not listed as a sourcing country in 2024 for whole fish marine ingredients by Kılıç. But in any case sourcing of this fish may not breach its rules, it said, if these fish were mixed into feed. These fish could be mixed into feed as long as the balance of ingredients met its standards.

Diaba Diop, head of a national network of women fish workers in Senegal, says foreign companies should source their ingredients elsewhere.

“The sea will become a liquid desert,” she says. “When people don’t have enough to eat, we can’t use it to feed animals.”

Abdou Karim Sall, head of the fishers’s network in Joal-Fadiouth, has seen the town emptying like the sea, as young men who see no future in the country risk the 1,500km boat trip to the Canary Islands, a perilous journey thatclaimedmore than 10,000 lives last year.

“Because there’s no fish, there’s no hope,” says Karim Sall. “The fish should have stayed in Senegal.”

Additional reporting by Oscar Rothstein (Danwatch), Beril Eski, Mustapha Manneh and Michaela Hermann

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Source: The Guardian